citizen

BETTER STARTS NOW

ROLE: ART DIRECTOR | DESIGNER | ILLUSTRATOR
AGENCY: WIEDEN + KENNEDY AMSTERDAM / TOKYO
DIRECTOR: JOHAN KRAMER 
CLIENT: CITIZEN JAPAN

For 84 years since its foundation in 1930, CITIZEN has never stopped moving forward, believing “no matter who you are and what you do, it is always possible to make something better”. Better Starts Now, represents that “now” is the time to start doing it.

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 GLOBAL WEBSITE / MOBILE REDESIGN
 GLOBAL BRANDBOOK REDESIGN
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